As we all know, in a very long time, the total number of Wal-Mart stores in China and single-store sales have lagged behind Carrefour. In response, Wal-Mart lost its down to localization is completely copied the American model does not adapt to the Chinese market. As a result, ethnic Chinese stepped in to take over Wal-Mart China President Mr. Chan began after the localization of large-scale reform, reduction of structure, decentralization reforms, to help Wal-Mart to become more flexible.
In the flow of investment adviser industry analyst Li Xuerong that the complex structure of the Chinese market, each place will have their own characteristics, a unified procurement and logistics in fact not be able to adapt to each regional market. It is for this reason, there are some areas will be second-line brand development. The Wal-Mart will purchase the decentralization of a large area, the purpose is to, through appropriate decentralization, so that the structure around the store’s merchandise is more suited to local markets.